Whether on Twitter or Facebook, or any other social media where you can pin a
post, you should. Frankly, I’m surprised
at how many people don’t.
It is an immediate way for people to see what you’re about – your book, your favourite charity, an upcoming event, social justice issues, whatever it is.
It also serves as an easy way for people to share your posts and get your message out to even more people. Some of those people will share your interest, and either share your post or follow you. Some will do both.
In short, it’s a great way to get more attention with minimal effort.
If you have a good number of new followers on a regular basis, you can change your pinned post each week or each month to give followers and “click-throughs” something new to share on your behalf.
It’s also a great…
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